Mehweesh Kadegaonkar@mehweeshtk03

SEarchOwl is an intuitive app that uses a NLP model that was trained and developed using AI21 studio playgrounds. Our goal was to make search engine optimization a more convenient and easy task that small business can use to boost their relevance and reputation, we have automated the task by keyword generation and made it a much less labor-intensive task. The application contains a simple yet intuitive user interface that can be easily tuned to output custom generations to satisfy individual owner's needs. For demo purposes, our model currently supports coffee shop businesses in any locations. In the future we plan to further improve the accessibility by implementing a plugin that incorporates advanced data analytics techniques such as sentimental analysis,competitor analysis and content optimization features by analyzing the website content. We also plan to implement a dashboard to display SEO performance and keyword relevance in recent web engine searches.