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Reality Drift
Global enterprises have a structural compliance blind spot. Regional marketing teams publish sustainability claims autonomously across dozens of markets while legal and compliance teams have no live visibility into what those teams are saying. That gap is where greenwashing fines, regulatory actions, and reputational crises are born. Reality Drift is AI observability infrastructure that closes that gap from both sides. From the outside, Reality Drift fetches the same company sustainability page from five regions simultaneously using Bright Data residential proxies, detects narrative inconsistencies using Claude Sonnet, compares public claims against SEC EDGAR filings via Bright Data Web Unlocker, and surfaces a Reality Drift Index score with a Drift DNA fingerprint showing exactly how a company's narrative breaks down. From the inside, Reality Drift gives ESG compliance teams a live dashboard showing every regional team's consistency score relative to HQ baseline, a pre-publish checker that flags conflicts before content goes live, and a Regulatory Readiness Report showing how defensible their narrative is if an EU CSRD auditor arrived today. Bright Data powers the entire data layer — residential proxies for geo-fetching, Web Unlocker for regulatory databases, Scraping Browser for JavaScript-heavy ESG pages, SERP API for violation discovery, and Web Scraper API for worker review signals. Cognee stores every claim snapshot with timestamps, powering a Historical Drift Timeline showing whether a company is becoming more consistent or more deceptive over time. Three buyers. One infrastructure layer. ESG funds verifying claims before inclusion. Procurement teams checking suppliers before signing. Compliance officers monitoring their own organization before the regulator does. Reality Drift does not just catch companies lying. It stops them from lying accidentally.
31 May 2026
