Problem: Businesses lose over $10mil rev opportunities on overhead expense on lead generation efforts. Solutions: Automate outbound process through the following steps: 1. **Planning Media Mix**: - Answer the questions of target audience and budget size. - Provide budget allocation among multiple media platforms. 2. **AI-Powered Messaging Creation**: - For each media, triggers IBM watsonx Assistant (via API call) to generate messaging that capture audience attention. 3. **User Interaction**: - Presents the analysis and recommendations to the user through a Vercel interface. - Allows the user to choose whether to accept or reject each messaging or add points for improvement. 4. **Response Generation**: - Collects all user feedback, including analysis and recommendations for each media. - Passes this information back to IBM watsonx Assistant. - Generates a final response, refining the messaging based on the analysis and user input.
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