Theerapong Kulawong@theerapong

Rukter Product Story Director turns a product image and a short launch brief into an AI-generated product story video. Instead of asking merchants to write a full campaign concept, the system analyzes the uploaded product, extracts visual and positioning cues, builds a storyboard, and generates a cinematic video direction that can be used for launch campaigns, social posts, ads, or storefront hero content. The project focuses on making high-quality product storytelling accessible to small brands and independent sellers. A merchant can start with a single product asset and quickly receive a more polished narrative treatment: what the product is, why it matters, how it should be shown, and how the launch moment should feel. The AMD-accelerated generation path supports the heavier creative workload behind the video/story pipeline, helping transform simple product input into a richer marketing asset without requiring a full creative production team.

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