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India
1 year of experience
Chukka Kumar Naidu is an analytical data specialist with hands-on experience in transforming data into actionable insights with a focus on SQL, Python, Power BI, and Google Sheets. He has a proven track record of improving operational KPIs and streamlining reporting workflows. During his internships, he built interactive KPI dashboards, performed pattern analysis to increase organic traffic, and automated data collection processes, achieving huge improvements in efficiency and ROI. Key experiences include: Digital Marketing Analyst, ForestNation, Hyderabad: Developed real-time dashboards for CTR, conversion rate, and engagement, allowing for optimization of more than 50 content pieces. Other achievements included a 37% increase in organic traffic, a session duration increase of 28%, automation of workflows related to scraping and reporting with 60% less resources spent on these tasks, making email campaigns stronger with a 22% lift in open rates, managing Meta Ads campaigns with a ROAS of 4.2x. ML/Data Intern, IBM Cloud via Edunet Foundation: Conducted exploratory data analysis and feature engineering; developed and evaluated classification and regression models with an accuracy of up to 85%; deployed models using IBM Watson Studio, with documented reproducible workflows; automated preprocessing pipelines, reducing the time of data preparation by 70%.