Fernando Duarte@Nandodu

About me

I am Fernando Duarte Cueto, a seasoned Senior Graphic Designer with over 9 years of experience in translating client needs into impactful design concepts. With a meticulous eye for detail, I have successfully led and completed more than 20 visual identity and branding projects across various industries, establishing strong communication channels and brand recognition for my clients. Throughout my career, I have had the privilege of collaborating with esteemed organizations such as UNICEF, the European Union, and USAID, contributing to high-profile projects that demand precision and creativity. My expertise extends to digital marketing, web design, motion graphics, and comprehensive brand strategy, making me a versatile asset in any creative or technical team. As a Freelance CX Designer since 2011, I have led initiatives to align branding with commercial objectives, developed brand guidelines, and managed a team of junior designers to enhance productivity and reduce execution times. My tenure in advertising agencies further solidified my skills in creating diverse marketing materials and coordinating effective BTL campaigns. In addition to my design prowess, I possess a foundational understanding of software development, which enhances my ability to collaborate seamlessly with developers and integrate design with functionality. I am enthusiastic about leveraging artificial intelligence as a tool for optimization, reflecting my forward-thinking approach and commitment to innovation. I hold a distinguished degree in Graphic Design from Universidad Columbia del Paraguay, complemented by certifications in UX Design from Google and workshops in digital thinking and sustainable design. My technical skills span industry-standard tools such as Illustrator, Photoshop, Figma, Premiere, After Effects, and SketchUp.

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